Healthcare App Development

You Are Worth $182 To Google, $158 To Facebook And $733 To Amazon!

Did you ever imagine how much would you (as a user) be worth to some of the companies whose products you use on a regular basis? How much does Facebook, Google, Twitter or LinkedIn value you in dollar terms, whether you’re a product manager or a nurse practitioner? The folks at cost information website, How Much, …

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4 Insanely Effective Healthcare Mobile App Growth Hacks

Growth hacks can do wonders for your healthcare mobile application. It’s true. Covering every aspect including customer acquisition, onboarding, retention, and engagement. But, to engage or retain your customer, you need to get to them as the first step. And for the most part, getting the first set of customers or traction is always the …

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Dave Kerpen On Whether Startups Need A Social Media Strategy

#BiteSize is a video series where leading experts answer some of the most pressing questions entrepreneurs have while building or marketing their startups. In this latest episode of #BiteSize, Dave Kerpen talks about whether early stage startups need a social media strategy and if they do, what can they expect to get out of their social media ecosystem.   …

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19 Creative Ways These Companies Solved Employees’ Daily Problems

Recently, an independent study by MobileSlots discovered a list of what workers want. From a games room to Segway scooters, the top 50 cool office perks have been revealed in this study. Personal Baristas, daily buffets, a bakery, an ice cream van, chocolate fountains, popcorn machines and a bar that pops up at 5 pm – all made …

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Brian Dean On How To Get Traction Using SEO In Early Stage Startups

#BiteSize is a video series where leading experts answer some of the most pressing questions entrepreneurs have while building or marketing their startups. In this latest episode of #BiteSize, Brian Dean talks about the most important factor that will help you get traction using SEO or Search Engine Optimization in your startup. [Transcript of the video below]   …

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Sujan Patel On Doing Content Marketing Right In Early Stage Startups

#BiteSize is a video series where leading experts answer some of the most pressing questions entrepreneurs have while building or marketing their startups. In this latest episode of #BiteSize, Sujan Patel gives his insights on how to do content marketing right for maximum impact when you’re an early stage startup. Sujan Patel Sujan has 12 years of experience in …

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How To Identify Growth Channels In Early Stage Startups

We asked Brian Balfour the steps that an early stage startup should take in order to identify their growth channels. Brian Balfour Brian Balfour is VP Growth at HubSpot. Formerly EIR @ Trinity Ventures, Co-Founder of Boundless, Co-Founder of Viximo, Co-Founder reCatalyze and PopSignal. Growth advisor to Boundless, Gametime, and Namo Media. Brian is also an investor …

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Guy Kawasaki on the Art of Pitching to Investors & Customers

#BiteSize is a video series where leading experts answer some of the most pressing questions entrepreneurs have while building or marketing their startups. Joining us today is Guy Kawasaki. We asked him his 3 best tips for startups on pitching to investors and customers on how to raise capital. Guy Kawasaki Guy Kawasaki is the chief evangelist of Canva, an online, …

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The Internet of Things: 11 Experts on Business Opportunities

The term ‘Internet of Things’ (IoT) was coined by British entrepreneur Kevin Ashton in 1999. IoT is about connecting electronic devices over the Internet, letting them talk to us and other connected devices through user controlled applications, now made popular by Internet of Medical Things (IoMT). Experts estimate that by 2020, Internet of Everything has …

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Press and Paid Ads Work Best for Mobile Apps: Interview with Neil Patel

Neil Patel is kind of a big deal. The Wall Street Journal calls him a top influencer on the web. Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He is an entrepreneur, angel investor, analytics expert, …

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A Day in the Life of The Most Successful Entrepreneurs

Your day’s packed with many things personal and or professional nature. But have you ever wondered what a day in the life of some of the most successful entrepreneurs looks like? Steve Jobs used to spend his mornings in face-to-face meetings with his product and management teams, his afternoons in the design lab with Apple’s top designer, and …

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The Fastest Way To Validate Your Idea Is To Go And Sell It: Dan Martell

Dan Martell is an award-winning Canadian entrepreneur and founder of Clarity, a venture backed startup that makes it easy to connect with top business minds over the phone which was recently acquired. He previously co-founded Flowtown, a San Francisco based social marketing product which raised funding, grew to over 50,000 small business customers and was …

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Interview with Kiip’s Brian Wong on How to Push for Startup Success

Once the youngest person to ever receive venture capital funding, Brian received his Bachelor of Commerce from the University of British Columbia at age 18, after skipping four K-12 grades. His ticket to success was Kiip (pronounced ‘keep’), a mobile startup which redefines how brands connect with consumers through a rewards platform that targets ‘achievement …

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9 Top Venture Capitalists On What Makes Them Invest In Entrepreneurs

The last one year has been a good one for startups raising funds. VCs or Venture Capitalists invested to the tune of $48.3 billion in 4,356 deals in 2014, an increase of 61% in dollar value over the prior year, within which 41% of total investments accounted for software companies. VC deals in the mobile …

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How To Create App Marketing Videos That Convert: Interview With Sylvain Gauchet

93% of marketers use video for online marketing, sales or communication, based on a Syndacast research on video marketing trends 2015. It also stated that 69% of smartphone users rely on marketing videos to make their purchase decisions. No doubt, videos help convert better as they provide a more attractive way to grab the attention …

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4 Reasons Why App Developers Should Restrict App Geographically

Did you know that by restricting the availability of your mobile app geographically, app developers or appreneurs could play it to their advantage? I’m sure you probably didn’t even give it any thought like most app developers, but there are many reasons why you’d want to restrict availability. Some of the best apps such as Tempo and …

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How To Use App Reviews and Ratings To Double App Store Conversion Rate

Gathering app reviews and ratings for your mobile app is hard; and getting positive app reviews is even harder. App developers and entrepreneurs who’ve just launched their apps find it tougher than those that have an established base of users. Your app reviews and ratings are one of the few things that a potential user will …

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App Monetization: 6 Ways To Make Money With Apps

Mobile app monetization can be tricky. Doesn’t everyone want to ultimately address the following question: “how to make money with apps”? Monetizing an app is certainly not easy. And a common belief is that there are only three monetization strategies: paid app, freemium and free app with advertising. What you didn’t know is that there …

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5 Insanely Effective App Store Optimization Tips For Higher App Rankings

According to Forrester, 63% of apps are discovered through app store searches. The higher your app ranks, the more visible it is to potential customers, resulting in downloads. And App Store Optimization is the process of optimizing mobile apps to rank higher in an app store’s search results. With over 2 million mobile apps in the …

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4 Customer Acquisition Strategies For Pre-Launch Mobile App Traction

Building an app is tough. But when you look at the entire lifecycle of the product, the challenges in development fall flat when compared to marketing or customer acquisition, to be more precise. Most often, apps fail not because they were a bad idea, but because they failed to get traction. If you have the …

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How To Create A Mobile App Explainer Video For Under $100

Explainer videos can be a great way to improve conversions for your app. It’s estimated that explainer videos increase rates of purchasing a product by up to 85%, such as Crazy Egg’s homepage demo video drove an extra $21,000 a month in new income. A demo or product/service explainer video also increases the chances of the press …

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The Best Startup Events of May, 2015 in Silicon Valley, Dallas, Chicago and Boston

To read more content like this, subscribe to App Inspiration by Arkenea. At Arkenea, we always strive to help you develop a better, long-term and sustainable healthcare software business. And one of the most important factors towards building a successful business is networking. There’s nothing like getting out of your comfort zone and meeting new people. …

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App Marketing: One Simple Hack To Generate Consistent Traction

Going local can be a game-changer for app marketing and generating traction. Facebook is available in 84 different languages and is in the process of being translated into few more. Twitter is available in 32 languages. Gmail can be accessed in 58 different languages and Pinterest is available in 31 languages. What is common between …

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