Wireframing | Prototyping | UI and UX Design | WEBSITE DEVELOPMENT
Major challenges in customer flow and retention causing high attrition rates for the product, in an already validated industry category.
Feelya UI Exploration
We conducted a detailed analysis of the user flow, studied their analytics and interviewed their customers. This helped re-engineer their entire user flow and user experience, with many value-added features and functionalities that were developed.
Key Highlights of the Solution
- Overhaul of the user experience for the entire platform
- Video session functionality
- Easy to follow session booking workflow
- Overly simplified therapist finding functionality
- Transitioned from MS Azure hosting server to AWS server